Copywriting
Refined, elegant and focused copywriting in-voice and on-brand.
-
Octavader
The best way to go from pitch to product is with a solid product proposal. This one is for a guitar pedal company that sought to license the likeness of everyone’s favorite Star Wars villain.
·
-
Andculture
Creativity and empathy are at the core of human-centered design — the forte of this client. They needed a Brand Guide to help distill their messaging as a provider of inclusive, impactful solutions, and I was happy to create the…
·
-
Law Firm IT Needs
This was an interesting assignment: Alternis IT offers concierge-level information technology services to an array of clients—among them, law firms.
·
-
DotBots
A whitepaper about bespoke robotics solutions is a unique kind of challenge. How does one convey the arcane technological information to the lay reader in a manner that isn’t overly abstruse? Very meticulously and with concrete, comprehensible metaphors. This was…
·
-
The Marketer’s Guide to Joy
International experiential marketing juggernaut Group Delphi commissioned this whitepaper, The Marketer’s Guide to Joy, as part of their content marketing program. I researched and wrote this comprehensive guide, which, naturally, was a joy to produce.
·
