Posts tagged as:

graffiti

Sonoma’s Underground Public Art Movement

January 29, 2010

Though Sonoma boasts a statue here, a mural there, the Valley’s relative dearth of public art may account for an increasingly apparent faction of rogue artists who have come to fill the void. Aesthetic renegades, Sonoma is their canvas, though the DNA of their work is a complex, if often controversial, double helix of graffiti [...]

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Say it and Spray It: Graffiti & Marketing

March 9, 2009

In a consultation recently, a client enquired about the efficacy of “street stencils” as part of a branded entertainment campaign. I took this to mean “spray-painting the URL to their online video all over town to get their target demo to watch it.” Yes, I replied, this could be effective – if the target demo [...]

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